Stop chasing leads. Start closing deals — one pipeline, built end to end.
Thespan Intelligence is the extended lead-gen partner IT services companies hire when referrals stop being enough. We build, run, and stay embedded in your pipeline — from market research and ICP targeting all the way through to a closed, signed deal — so your team spends its time selling, not sourcing.
Whatever's stalling your growth, there's a track record for it here.
First 10 logos
You need proof of market before you can hire a sales team. We run the outbound engine so your founders spend their time on discovery calls, not cold lists.
Scaling past referrals
Word-of-mouth got you here — it won't get you to your next revenue target. We build a repeatable, ICP-driven pipeline that runs in parallel with your existing book of business.
New verticals & geographies
Entering a new market segment or region needs dedicated research and targeting before your enterprise AEs get involved. We stand up that motion without pulling resources off existing accounts.
Every stage of B2B pipeline and sales enablement, under one roof.
Mix and match, or hand us the whole motion — each service below plugs into the same research, data, and reporting backbone, so nothing operates as a disconnected silo.
B2B Appointment Setting
Qualified meetings booked straight onto your reps' calendars, vetted against your ICP before they ever land in an inbox.
B2B Lead Generation
Full-funnel targeting, research, and outreach engineered around a locked ideal customer profile — not a rented list.
Outsourced SDR Services
A dedicated SDR pod running your outbound motion under your brand — without the cost or ramp time of hiring in-house.
Account-Based Marketing
Coordinated, multi-touch campaigns built around a named list of high-value target accounts, not a spray-and-pray sequence.
Demand Generation
Multi-channel programs engineered to create net-new pipeline demand — not just capture the interest that already exists.
Lead Nurturing
Structured follow-up sequences that keep not-yet-ready prospects warm until they're sales-ready, so early interest never goes cold.
Research as a Service
Standalone account, market, and competitor research — firmographic, technographic, and intent data delivered on demand.
Digital Marketing
Paid, organic, and content programs that build inbound signal ahead of outbound, so your brand isn't a cold name on the first call.
Audience Acquisition for Events
Pre-event outreach that fills your booth, webinar, or conference session with the right buyers — not just registrations.
End-to-End Sales
For markets where you don't yet have boots on the ground, we extend past lead generation to run the full sales cycle — discovery through signature — as your embedded, extended sales team.
Global Capability Center
A dedicated, embedded delivery team built as a true extension of your org — for companies that want a long-term offshore capability, not a short-term project engagement.
Market research to closed deal — every stage, mapped.
This is the same operating rhythm we run inside Thespan Technologies' own IT services sales org, reframed as a service: we own the first three stages end to end, and stay embedded as an extended partner through discovery, proposal, and close.
We don't disappear the moment a lead is delivered.
Most lead-gen vendors stop at stage 3. We keep visibility through handover, delivery, and account growth — because a pipeline that doesn't convert to revenue isn't a pipeline worth building.
Handover
A structured deal brief and warm introduction so nothing gets lost between sales and delivery.
Delivery visibility
We track milestone health so account risk is visible long before renewal conversations start.
Account management
Quarterly business review support that keeps the relationship warm between projects.
Renewal & expansion
A 90-day renewal alert and expansion roadmap so growth revenue isn't left to chance.
Advocacy
Turning delivered wins into referenceable case studies that feed the next pipeline.
Every channel your buyers actually respond on, run in parallel.
A single-channel approach leaves most of the addressable pipeline on the table. We run structured, coordinated campaigns across research, voice, email, and social — with AI accelerating the research and personalisation layer underneath.
Intent & contact data
ZoomInfo and Bombora surface firmographic, technographic, and intent-based signals so outreach targets accounts already in-market — not a cold list.
Social & LinkedIn
Sales Navigator-driven connection outreach and stakeholder mapping build warmth before the first email lands, lifting reply rates across the whole sequence.
Email & sequencing
Multi-source enrichment and pre-send validation protect sender reputation while tiered, personalised sequences run against the approved ICP.
Voice outreach
Structured cold calling — from Tier-1 account targeting through objection handling to meeting booked — logged straight into your pipeline.
CRM & reporting
Real-time visibility into volume, response rate, and every lead's stage — no waiting on a weekly export to know where the pipeline stands.
Verification
Every address and number is validated and waterfall-enriched across multiple sources before it ever reaches a sequence.
AI does the research. Your reps do the relationship.
Every account is analysed, researched, and drafted for outreach by AI before a human ever touches it — so our team spends its time on conversations, not spreadsheets. It's the same shift that's collapsed 30-minute manual account research down to seconds, without losing the personalisation that gets replies.
You're not hiring a call centre. You're hiring the delivery team.
Thespan Intelligence sits inside Thespan Technologies' IT services practice — so the pipeline we build isn't handed off to a stranger. It's handed to the same team that has to deliver on the promises made to close it.
Pipelines that show up in the CRM, not just the deck.
“We went from a founder cold-calling on Fridays to a live dashboard of qualified meetings every week. The handoff into delivery was the part every other vendor skipped.”
“97% contact coverage isn't a marketing number for us — it's why our bounce rate dropped and our reps stopped burning through lists that went nowhere.”
“They stayed engaged through delivery and the renewal conversation, not just the first meeting booked. That's the difference between a vendor and a partner.”
The 90-day pipeline commitment
If we haven't delivered a qualified, ICP-fit pipeline moving through your CRM inside the first 90 days, we work the next 30 free — no renegotiation, no fine print. Month-to-month terms throughout, so the pipeline earns the partnership every quarter.
Let's map your first 90 days of pipeline.
A free, no-pressure call to walk through your ICP, current lead flow, and where a structured, extended lead-gen partnership moves the needle fastest — with a first-draft plan in your inbox within 24 hours.
Book my free pipeline review →